Hasselblad Announces the New XCD 4/28p Wide Angle Lens

Hasselblad’s new XCD 4/28p is a lightweight, wide angle lens, built to be ideal for street photography. It is an addition to the V Series of the XCD lens series that consist of lenses that focus more on optical and control experience unlike its P series counterparts that focus on being small and light and […]
Introducing the Hasselblad X2D 100C Lightweight Portrait Kit

The Portrait Kit by Hasselblad is crafted to assist photographers in crafting narrative-rich portraits. The kit comprises Hasselblad’s flagship mirrorless medium format camera, the X2D 100C, accompanied by two lenses, the XCD 1,9/80 and XCD 4/45P, offering versatility for various portrait scenarios. The heart of the kit, the X2D 100C, features a 100-megapixel medium format […]
